PPC Advertising

Say Goodbye to Bad Traffic, and Attract The Right Traffic to Your Website

Web Design & Development Inbound Marketing Search Engine Optimization PPC Advertising Branding Social Media Digital Strategy

Pay-Per-Click (PPC) Advertising

PPC Advertising is about paying for targeted ads on online channels. You pay a set amount every time someone clicks on your ad. Search engine marketing is a primary form of PPC advertising, and it is how you can bring traffic to your website by bidding on keywords to place your ad at the top of Google’s search result pages.

Google AdWords

As certified Google Partners, we have the experience and skills to bring your webpage to the top using the largest PPC marketing platform in the world – Google AdWords. We put in extensive research to ensure we’re selecting the right keywords for your business, so that you’re getting the most out of your PPC budget and getting more in return. There are certain factors that Google looks for when deciding where to place your website listing, such as the quality and relevance of your keywords and landing page, and especially your QS (Quality Score). Our marketing specialists are particularly skilled at achieving high QS for our clients, because we understand how important this is.

Facebook Ads

Facebook ads target users based on their demographics and location. Facebook uses profile information to find the right audience for your ad. Similar to Google Ads, you set a budget and bid for clicks or impressions that your ad receives. Your ad can be seen in the news feed or the sidebar on Facebook.

Facebook ads come in several varieties and can be confusing, time-consuming and daunting to setup. For this reason, our clients come to us to create and manage their ad campaigns. As Facebook Ads and PPC advertising experts, we make use of the precise interest targeting that Facebook offers, and ensure that budgets are properly managed.

Precise Marketing at Your Fingertips

PPC advertising is quick, successful and cost-effective. You only pay for the clicks your ad receives – so essentially, you only pay when your marketing is impactful. You set your budget and specific target regulations, including location (local or global), age, gender, parental status, language and even the device your target consumer is using. We’ll help you with this. Such specific targeting ensures you’re getting your ad to the people who will find it of most value to them. If your ad is well-written, properly targeted and using the right keywords, you’ll get clicks as soon as it’s posted. We’ll help you make sure your PPC ad has all the right components to get you results.